[Video] Should every product be a Web3 product?

Adam presented a keynote at Zebu Live in September 2022, to help businesses realise where to use web3, where it can add the most value, and how to fit it into a product.

Here is a list of the main reasons to use Web3 and where it can add the most value to your business or digital product:

Functional Differentiation

Cutting off the intermediaries like Google or Facebook and building a true verification system using blockchain.
Moving from "Trust that you own something" to truly owning digital assets.
Moving from "Could be true data" to absolutely accurate data.

Economic Drivers

Introducing crypto payments to move away from cash-based payments.
Using NFTs and rentable tokens, businesses can turn one-off customers into recurring customers and receive lifetime value.
Moving from static to dynamic markets - everything becomes tradable, and so everything becomes a market.

Brand Advocacy

In the Web3 world, people are no longer brand followers; they shape a community around a brand through participation.
Moving from a commercial relationship to an aligned interest and meaningful relationships between brands and their communities.

Business Resilience

Web3 can work as a backup platform or as a disaster recovery mechanism by moving from centralised data storage to decentralised data storage.
Moving from manual to automatic decision-making, some of the most critical decisions businesses need to make shouldn't rely on humans to trigger them.
Maintaining security in Web2 software is a complex and ongoing process, whilst blockchain is secure by default.

And finally, let's answer our question: Should every product be a Web3 product?

In pure terms, no, but where we're going to end up is that every product will either be a native Web3 product or contain Web3 features and components.

Want in? Let's get started.

As Web3 is in a developmental stage, businesses that are now starting to build their Web3 strategy will be the first to capitalise on its countless opportunities and future-proof their business.

Contact our team to discuss: